eBay Authenticity Guarantee Explained

In September 2021 eBay launched their eBay Authenticity Guarantee ✅ program. This innovative new service means shoppers can purchase a luxury watch (currently £1,500 / $1,500 or more) with the confidence that it is a 100% genuine GUARANTEED.

Note: Currently this service is only available to customers in the UK and USA.

How does it work?

  1. Look for watches with the Authenticity Guarantee badge (blue tick as shown below) and make your purchase.
  2. The seller sends the watch you’ve purchased to the independent authenticators.
  3. Your watch is verified through a multi‑point inspection and receives an NFC-enabled card.
  4. The certification agency sends the watch to you via fast, tracked, signature‑required delivery.

Browse all Watches 🔎

Click the button below to browse all the eBay Certified Authentic watches. Currently over 14,000 watches for sale each day – every one of them guaranteed 100% genuine ✅

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

The Scheme in Detail

eBay’s Authenticity Guarantee program is designed to provide added confidence to buyers when purchasing select high-end luxury items, including watches, bags, and “sneakers”. Here’s how the eBay Authenticity Guarantee works for luxury watches:

  1. Eligibility: Not all luxury watches on eBay are covered by the Authenticity Guarantee. To be eligible, a watch must meet certain criteria, such as brand, value, and condition. Look for listings that explicitly mention the Authenticity Guarantee.
  2. Purchase: When you find a luxury watch listing that is eligible for the Authenticity Guarantee, you can proceed with your purchase as you would with any other eBay item. Make sure to review the listing carefully for details about the watch’s condition, specifications, and the Authenticity Guarantee itself.
  3. Shipping to eBay’s Authentication Center: After your purchase, the seller will send the watch to eBay’s designated Authentication Center. This center is staffed with trained experts who specialize in authenticating luxury items.
  4. Authentication Process: At the Authentication Center, the experts will thoroughly inspect the watch to verify its authenticity. They will examine various aspects, including the watch’s materials, craftsmanship, serial numbers, and other relevant details.
  5. Secure Packaging: If the watch passes the authentication process, it will be securely packaged by the experts to ensure it arrives in the same condition as when it was authenticated.
  6. Fast Shipping to You: Once authenticated and securely packaged, the watch is shipped to your address. eBay often uses expedited shipping methods to ensure your purchase reaches you promptly.
  7. Authenticity Guarantee: If the watch is found to be authentic, eBay provides you with an authenticity guarantee, assuring you that the item you received is genuine.
  8. Buyer Protection: eBay’s Authenticity Guarantee program is backed by eBay’s Money Back Guarantee. This means that if, for any reason, you believe the watch you received isn’t authentic, you can contact eBay’s customer support to initiate a return or request a refund.

Click the image below to browse all the watches covered by the eBay Authenticity Guarantee. ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

eBay Authenticity Guarantee – Certified Authentic

It’s important to note that eBay charges a fee for the Authenticity Guarantee service, which is typically included in the listing price. This fee contributes to the cost of authentication and secure packaging.

Genuine Pre-owned Rolex

Click here to BROWSE all the eBay Guaranteed Authentic Rolex watches for sale today

Click the button below to browse all the new & pre-owned Rolex watches covered under the eBay Authenticity Guarantee.

Certified Authentic Rolex watches

All Rolex watches bought under this scheme are sent from the seller to a third party testing house. These professional Rolex watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Rolex. Once satisfied, your new Rolex Submariner / Rolex Sea-Dweller is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Authentic Second Hand Omega

Click here to BROWSE all the eBay Guaranteed Authentic OMEGA watches for sale today

Click the button below to browse all the new & pre-owned Omega Seamaster watches covered under the eBay Authenticity Guarantee.

Certified Genuine Omega Seamaster watches

All Omega watches bought under this scheme are sent from the seller to a third party testing house. These professional Omega watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Omega Seamaster. Once satisfied, your new Omega Planet Ocean, Seamaster Diver 300m or Seamaster 300 is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Certified Genuine Tudor

Click here to BROWSE all the eBay Guaranteed Authentic TUDOR watches for sale today

Click the button below to browse all the new & pre-owned Tudor watches covered under the eBay Authenticity Guarantee.

Guaranteed Authentic Tudor watches

All Tudor watches bought under this scheme are sent from the seller to a third party testing house. These professional Tudor watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Tudor. Once satisfied, your new Tudor Black Bay or Tudor Pelagos is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Guaranteed Authentic Breitling

Click here to BROWSE all the eBay Guaranteed Authentic BREITLING watches for sale today

Click the button below to browse all the new & pre-owned Breitling watches covered under the eBay Authenticity Guarantee.

Certified Genuine Pre-owned Breitling watches

All Breitling watches bought under this scheme are sent from the seller to a third party testing house. These professional Breitling watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Breitling. Once satisfied, your new Breitling Superocean is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Authentic Blancpain Watches

Click here to BROWSE all the eBay Guaranteed Authentic BLANCPAIN watches for sale today

Click the button below to browse all the new & pre-owned Blancpain watches covered under the eBay Authenticity Guarantee.

Certified Genuine Pre-owned Blancpain watches

All Blancpain watches bought under this scheme are sent from the seller to a third party testing house. These professional Blancpain watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Blancpain. Once satisfied, your new Blancpain Fifty Fathoms is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Genuine Pre-owned Bell & Ross

Click here to BROWSE all the eBay Guaranteed Authentic BELL & ROSS watches for sale today

Click the button below to browse all the new & pre-owned Bell & Ross watches covered under the eBay Authenticity Guarantee.

Certified Authentic Bell & Ross watches

All Bell and Ross watches bought under this scheme are sent from the seller to a third party testing house. These professional Bell & Ross watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Bell & Ross. Once satisfied, your new Bell & Ross DIVER is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Certified Genuine Second Hand Panerai

Click here to BROWSE all the eBay Guaranteed Authentic PANERAI watches for sale today

Click the button below to browse all the new & pre-owned Panerai watches covered under the eBay Authenticity Guarantee.

Guaranteed Authentic Panerai watches

All Panerai watches bought under this scheme are sent from the seller to a third party testing house. These professional Panerai watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE Panerai. Once satisfied, your new Panerai Submersible is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Authentic Pre-owned TAG Heuer

Click here to BROWSE all the eBay Guaranteed Authentic TAG HEUER watches for sale today

Click the button below to browse all the new & pre-owned TAG Heuer watches covered under the eBay Authenticity Guarantee.

Certified Authentic TAG Heuer watches

All TAG Heuer watches bought under this scheme are sent from the seller to a third party testing house. These professional TAG Heuer watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE TAG Heuer. Once satisfied, your new TAG watch is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

Guaranteed Authentic Oris

Click here to BROWSE all the eBay Guaranteed Authentic ORIS watches for sale today
Certified Authentic Oris Watches

Click the button below to browse all the new & pre-owned Oris watches covered under the eBay Authenticity Guarantee.

All Oris watches bought under this scheme are sent from the seller to a third party testing house. These professional Oris watch authentication experts perform all the necessary tests to confirm the watch is a GENUINE ORIS. Once satisfied, your new watch is sent to you with a certificate of authenticity

Click the button below to go directly to eBay*

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales

What does it mean?

Simply put – it means that scammers can’t sell fake watches on eBay anymore. Shoppers can confidently purchase luxury items without any risk of fake or counterfeit goods being supplied. This service only applies to items showing the “Authenticity Guarantee” of course (a BLUE SHIELD with a TICK inside). Naturally there will still be fraudsters trying to sell fake watches and other counterfeit goods, but shoppers can avoid these by buying an item with an “eBay Authenticity Guarantee”

In short – if you buy a luxury brand watch from a seller NOT covered under the Authenticity Guarantee – you have to accept some level of risk. So why bother – look for the BLUE TICK and shop with confidence.

What is eBay’s Authenticity Guarantee

eBay’s Authenticity Guarantee is a service designed to help buyers shop with confidence. Our independent authentication partners physically inspect all eligible items before they are posted to you.

eBay.co.uk

How does Authenticity Guarantee work?

It’s easy! Browse and shop eBay’s listings with the “Authenticity Guarantee” badge. When you buy an eligible item, the seller sends the item directly to an independent authenticator. The authenticator will thoroughly inspect and verify your item’s authenticity and accuracy against the item listing before it is posted to your address at checkout via fast, tracked, signature-required delivery, paid for by eBay!

eBay.co.uk
External References

*ChronoDivers are affiliated to the EPN (eBay Partners Network). The website owner may earn commission on resulting sales